Bubba Watson is playing a pink golf ball. You read that right. The two-time major winner is using a pink golf ball.
The immediate question when you hear that piece of information is: Why is Bubba Watson playing a pink ball?
The answer is quite simple and rather interesting. Watson is playing a pink ball from a Korean company called Volvik, huge in Asia and developing a presence in the United States on the back of their colored golf balls. Watson contacted the company in his off-season after watching the World Long Drive Championship and seeing the massive hitters using Volvik balls as part of a sponsorship deal. He got some balls from Volvik to test after playing in the WGC-HSBC Champions in November, and he came to the conclusion that the Volvik ball wasn't all that different than the Titleist Pro V1x.
Watson figured that he already used a pink driver from Ping, so why not pair that with a pink (or other color) golf ball? And a deal was done.
Watson is playing the Volvik S4 ball, which differs slightly in spin and is built for higher swing speeds. Vovlik will let Watson collaborate on some golf ball decisions, which appealed to him.
Sometimes Watson will play white golf balls, sometimes pink, and he's considering swirl options and maybe a green ball for the Masters.