It's fall in an even-numbered year, and that means Titleist is ready to hit the golf world with a lineup of updated drivers and fairway woods. The 917 line -- naturally, celebrated with fitting events nationwide on Sept. 17 -- utilizes some of the features found in the company's luxury Concept C16 driver offering, including their adjustable center-of-gravity technology.
The 917 drivers will be available in the D2 and D3 models, with the D2 model offering coming in a 460cc pear shape, while the D3 model is 440cc for workability and 250rpm less spin.
Both have the 2.0 version of the Active Recoil Channel -- the flexing, deep and wide sole channel which recoils at impact to deliver more energy to the ball at impact and add yards across the face with reduced spin and more ball speed. A new forged face insert, called the Radial Speed Face 2.0, works in tandem with the recoil channel for better overall distance, regardless of where the ball is struck on the face.
In stock settings the center of gravity is set to be low and back for ideal higher launch and maximum forgiveness. However, the SureFit center of gravity weighting system in the back area of the sole allows players to dial in their preferences for a draw, fade or neutral setting. The center of gravity can be moved from neutral to a back, heel position to promote a draw or a forward, toe position to promote a fade. The SureFit CG system also offers 4 grams, up or down, of headweight adjustability while saving some weight without the need for a track system.
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The company's SureFit hosel offers more adjustability, with 16 settings to dial in loft and lie independently.
The Titleist 917 drivers will be available Oct. 21 for $500 each, with the 917D2 available in 8.5-, 9.5-, 10.5- and 12-degree heads and the 917D3 available in 8.5-, 9.5- and 10.5-degree heads. All are available with a choice of 45-inch stock shafts: the Aldila Rogue M*AX 65 (lower-mid launch), Fujikura Speeder Pro TS 74 (low-mid launch), Mitsubishi Diamana Limited D+ White 70 (low launch), Mitsubishi Diamana Limited S+ Blue 60 (mid launch) and Mitsubishi Diamana Limited M+ Red 50 (high launch).
The Titliest 917 fairway woods boast many of the same features as their driver cousins, including the Active Recoil Channel 2.0, SureFit CG and the SureFit hosel. In the fairway woods, a variable thickness forged face insert delivers forgiveness on off-center hits and works with ARC, which has an improved elastomer inside, to boost performance along with the low-and-back default center of gravity.
The 917F2 has a larger profile and more spin for more distance overall and better forgiveness, while the 917F3 offers less spin and a lower trajectory in a more compact shape.
The Titleist 917 drivers will be available Oct. 21 for $319 each. All are available with a choice of stock shafts: the Aldila Rogue M*AX 75 (lower-mid), Fujikura Speeder Pro TS 84 (low-mid), the Mitsubishi Diamana Limited D+ White 80 (low launch), Mitsubishi Diamana Limited S+ Blue 70 (mid launch) and Mitsubishi Diamana Limited M+ Red 60 (high launch).