On this episode of How It's Made, Ryan Ballengee is joined by Srixon's Casey Shultz, who talks about the company's new hollow-body ZX4 irons. Shultz explains the AI-aided design process and how important human inputs are in determining the final face design the computers gave for these irons new to the Srixon family.
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Ryan Ballengee is founder and editor of Golf News Net. He has been writing and broadcasting about golf for nearly 20 years. Ballengee lives in the Washington, D.C. area with his family. He is currently a +2.6 USGA handicap, and he has covered dozens of major championships and professional golf tournaments. He likes writing about golf and making it more accessible by answering the complex questions fans have about the pro game or who want to understand how to play golf better.
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