Bridgestone Golf introduces golf ball-fitting app
Equipment

Bridgestone Golf introduces golf ball-fitting and lite launch monitor app


SHARE THIS STORY



For years, Bridgestone Golf has pushed personal ball fitting for golfers, slotting players into golf balls based on their swing speeds and spin needs. Hundreds of thousands of golfers have gone through the fitting process, including using a series of online tools the company made available to streamline fitting for golfers who can't or won't stop at a retailer to get fit in person.

Now Bridgestone Golf has come out with a ball-fitting app for Apple devices (with an Android version coming soon) that will help golfers get into the right Bridgestone ball for them. The app, called BFit, is a good marketing tool, yes, but it's also billed as having characteristics of a launch monitor.



Here's how it works:

Golfers can video their swing using the app, and the app returns with swing speed, ball speed, launch angle, carry distance and total distance for that particular swing. With that data, the BFit app can recommend a Bridgestone ball that will fit your game.


You'll have to calibrate the app and your camera to work together to capture data correctly and consistently, but that's a small price to pay for a free app. Early recommendations from App Store users suggest performing the fitting outside.

The app is now available in the iTunes App Store.

SUBSCRIBE AND WIN PEAKVISION SUNGLASSES!

New subscribers to our weekly email newsletter from October 15 through December 15 will be entered to win a pair of PeakVision sunglasses of their choice! PeakVision's Dual Zone technology prevents glare while offering unparalleled clarity that's perfect for golfers. The patented PeakVision lens enhances the golfer's ability to see the contours of the greens better with high-definition amber lens which provide three times the definition than the naked eye, and we want you to experience the difference for yourself. (Rules and regulations)


About the author

Golf News Net

Golf News Net

We use the Golf News Net byline sometimes just to change things up. But, it's one of us humans writing the story, we promise.

Sometimes we post sponsored content from this account, and it is labeled as such. We also occasionally include links to products and services from which we could make a small percentage of a sale through affiliate programs.