Bridgestone Golf's e6 line of golf balls is their best seller, and so, rightfully, they want to make sure the ball is not only packed with modern materials and characteristics, but that it's available at a price point for most every golfer.
The new e6 series, the company claims, is 9 yards longer and 31 percent straighter (read: a tighter dispersion pattern, for you Trackman aficionados) than its competition. In particular, Bridgestone is putting forth the e6 as a ball that can compete on distance, dispersion and spin with Titleist's Pro V1 line.
The e6 balls, which are $29 per dozen, have new Delta Dimple technology, which minimizes air resistance for less side spin and more distance. The three-piece design has a Surlyn cover, soft gradational core and mantle layer designed to reduce spin with the driver.
There are two models in the line. The e6 Soft is designed for middling swing speeds, aiming to reduce driver spin for more carry and roll-out distance, while increasing spin with scoring clubs for higher launch and more spin at touchdown. The e6 Speed balls are meant for higher swing speeds, designed to deliver higher ball speed as impact while offering reduced side spin to keep the ball on target.
Both balls will come in white and yellow models and be available in early 2017.