When Jordan Spieth went to the back nine on Sunday at the 2016 Masters with a five-shot lead, it looked like the defending green jacket winner was on his way to sewing up back-to-back, wire-to-wire wins. Obviously, that wasn't the case as, for the second time in three years, the par-3 12th undid Spieth's chances.
Looking back, then, an ad Spieth's equipment sponsor, Titleist, put into the Sports Illustrated Golf Masters preview magazine seems mighty ironic.
Ad on the inside cover of SI Golf Masters preview ? pic.twitter.com/uwa8or2o1N
— Brendan Porath (@BrendanPorath) April 13, 2016
It includes an image of Spieth playing the 12th at Augusta National, with a quote from Spieth suggesting what his Pro V1 has to be able to do on the hole.
"I need it to perform in the unpredictable wind on 12," Spieth is quoted as saying.
Of course, no one knew Spieth's run as consecutive Masters titles would finish the way that it did. And it's not the golf ball's fault that it went to a watery grave in Rae's Creek.